(Due to a change in the GAX workforce, Friday Fives will be a fortnight post. Check out the next edition in the next two weeks!)
Happy early birthday, Sega Megadrive/Genesis! Before we begin an upcoming retrospective on the time-tested system, let’s take a gander at the top five ads that captured the minds and hearts of gamers back in the day. God bless YouTube for archiving these classics!
5) Blast Processing Ad
True, “blast processing” is a myth, but that didn’t stop people from riding the Sega Megadrive hype in the US. Ad campaigns are all about exaggerating features of a product in the most stylized manner possible, and Sega’s campaigns did a good job of capturing everyone’s attention.
4) Sega CD Ad (1993)
Why yes, I would like an angry African American coming out of my TV set and making me cave to peer pressure so that I have an expensive CD add-on, thank you very much. Just for good measure, here he is again pimping the ill-fated 32X.
3) Sega Megadrive India Ad
No country was safe from the Sega shout ad campaign; not even India.
2) Sega Genesis Sonic 1 & 2 Ad
It slices, it dices; it’s also something a dog would love. It’s only a matter of time until ad campaigns resort to the infomercial style of presentation.
1) Genesis Does What Nintendon’t
You really have to love that catchy jingle. Why can’t videogame ads do that anymore? Why do they have to be melodramatic and serious all of the time? I miss the 90s….sigh…
Bonus: JVC X’Eye Commercial
A Sega Megadrive/Sega CD combo that’s even worse-looking than the original. It also didn’t help that the flashing lights can induce seizures.

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