These press conferences are held before the E3 expo itself, reserved for all manner of exclusive announcements. EA is the first to reveal their date for this year; other companies that usually hold their own conferences too are Microsoft, Sony, Ubisoft and Nintendo, either on the same day or close to it. IGN will be taking on streaming duties.
Nintendo skipped out on a conference last year in favor of a Nintendo Direct broadcast, although it ran into technical problems from the sheer number of viewers. On the other hand, Konami’s pre-E3 video went smoothly but was incredibly disappointing in terms of content.
What can we expect to see from EA? I would assume titles like Dragon Age: Inquisition, Mirror’s Edge 2 and Star Wars: Battlefront to definitely be there, as well as the annual releases from EA Sports. A look at the new Mass Effect would certainly be lovely, or stuff from studios such as Visceral, Criterion, Mythic, Maxis and the countless internal ones.
How about casual games riddled with microtransactions? Obviously.
Now that publishers and developers don’t have to hold back on their announcements, here’s hoping that this year’s E3 turns out to be a little more exciting.
Update • 17 April 2014, 9:50AM
Ubisoft has announced that their E3 press conference will be held on the same day at 3PM PT, immediately after EA is done with theirs.